Bullying sucks.

When I found out there is a way I could help put an end to it, I couldn’t just keep it to myself!


I am happy to let everyone know that Post-it® Brand* and The Bayshore Shopping Centre are taking an initiative to end bullying in Canada by supporting the Shaw Communications’ #PinkShirtPromise campaign! 

For those of you not aware of its history, #PinkShirtPromise is a campaign in association with the anti-bullying movement in Canada corresponding to Pink Shirt Day (February 24th). The origin of Pink Shirt Day became apparent back in September 2007, after a Nova Scotia high school student was bullied for wearing a pink shirt to school. As a result, two senior students arranged for their classmates to wear pink in solidarity. Since then, Pink Shirt Day has significantly gained recognition in Canada to take a stand against bullying.

Starting TMW until February 24th,  Bayshore mall visitors will be invited to post their personal pledge against bullying (on a pink post it) to the Pink Shirt Promise installation in centre court.  For every pledge posted, Bayshore will donate $0.25 to DIFD (DO IT FOR DAREN), an initiative focused on raising awareness and transforming youth mental health.

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To help inspire others in supporting this cause, please help raise awareness by using the hashtag #PinkShirtPromise on Twitter, Instagram and Instagram. To sweeten the pot,  Each promise made using the #PinkShirtPromise hashtag will be eligible for a chance to win an ET Canada Experience:

1) Flight for two to Toronto + two nights hotel accommodation

2) $1,500 dollar shopping spree at Bayshore Shopping Centre.


I am hoping everyone takes part of this remarkable initiative! Please show your support by wearing a Pink T-shirt on February 24th (pink shirt day) to take part in the#pinkshirtpromise movement !

Have a lovely day and remember to…


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